Alter Ego Italy TF Superlighteners (Choose Your Color) joico Transforms hair and restores volume

Transforms hair and restores volume

and wheat proteins helps to strengthen hair while also delivering nourishment and hydration to keep hair looking and feeling healthy

This innovative hair spray

Provides frizz reduction

Alter Ego Italy TF Superlighteners (Choose Your Color) joico Transforms hair and restores volumeAlter Ego Italy Technofruit Color is a permanent ammonia cream color with 122 intermixable shades across 24 color families. Covers up to 100% gray hair, lightens up to 5 levels, and nourishes with a Keratin Delivery System featuring Mangosteen, Coconut Oil, Cotton Oil, and Honey for vibrant, brilliant color and total coverage. PPD free formula. Easy to mix and apply with a creamy, conditioning texture.